Watch a PSA about CPR, by Splice director Vincenzo Natali, with zombies

How does one adequately convey the importance of CPR? If you're the Heart and Stroke Foundation of Canada, you recruit Cube, Splice, and future Neuromancer director Vincenzo Natali for a post-apocalyptic survival saga. With multiple twists, no less! [The Undeading via MeFi]

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DISCUSSION

The internet will have to forgive me, but what does CPR mean. I assume that in this context it's not Cardiopulmonary resuscitation.