Slick futuristic anime about the hunt for a legendary food truck is the greatest car commercial ever

How do you get folks to watch a six-minute commercial for Mercedes-Benz? You hire the animators at Production I.G. to produce Next A-Class, a short movie featuring a futuristic city, movable streets, and a food truck whose noodles are legendarily delicious. Oh, and you feature your Mercedes tearing through those streets on a hunt for the perfect bowl of ramen.

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Hit the "CC" button for English subtitles.

[via Cartoon Brew]

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DISCUSSION

Corpore Metal

So drive a Mercedes with rotating seats to catch the legendary udon/miso soup guy?

Well, okay. At least it makes more sense then those old Infiniti ads from the early 90s—which made about as much sense as as taking lots of drugs in Zen Monastery.