This is supposed to be parody, but I'm pretty sure we're not too far away from this being the actual way food is marketed to us. It's like a cross between the milk ads and a tech ad.
The video comes with a website full of the kind of buzzwords a crowdfund needs and a form to pre-order this amazing new device. There's this:
ROOTED IN DESIGN.
From the moment you pick up your Carrot, you'll notice the care and attention that went into every detail. The unique texture, the striking colors and the pleasing crunch provide a world class experience for each of your senses.
And this appeal to special snowflakes:
THE EASY WAY. YOUR WAY.
You're unique. Your Carrot should be too. Carrot can be prepared in an unlimited number of ways. Carrot can be boiled, cooked, or even baked into a cake. You can even hold Carrot in your mouth and pretend it's a long cigar. Carrot is made for anything, leaving you ready to take on everything.
I'm looking forward to "Lettuce For the Rest of Us" and "Why Not Try a Brussel Sprout?"
[via Laughing Squid]