An unnerving short film about life inside the IKEA catalogue

For Utrecht's 48 Hour Film Project, filmmakers Jeroen Houben, Tim Arts, and Stefan van den Boogaard created Page 23, a bizarre little gem about the secret lives of those condemned to dwell in furniture catalogues. I don't want to over-explain this creepy four-minute short, so here's the synopsis:

Advertisements usually display unruffled domestic happiness. But, as we will see in Page 23, this world looks too good to be true. Behind the beaming smile of fashion models loom adultery and the stifling daily routine.

[Via MeFi]

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Incidentally books at Ikea are real books. Just Swedish books. Lots of them Swedish encyclopedias.