When I picture life on Newt Gingrich's moon colony, I picture women and men long nights spent hunched over a microscope, or working in the oxygen processing center, where they'll convert moon water to breathable air. But one Madison Avenue firm had a very different view of life in space, one where women's key contribution was keeping the habitat spic-and-span.

Welcome to the future of Lestoil, where men are men and women pose serenely with cleaning products. Wasn't the 1960s version of the future supposed to come with robot maids?

Well, at least the second ad gets it right. Your alien pal got his red sandy footprints on the ceiling, young man? You clean it up.

"Tomorrow's Lestoil" Ads, 1968 [Retronaut]