It's doubtful this survival jacket will get you through the apocalypse

Illustration for article titled Its doubtful this survival jacket will get you through the apocalypse

For preppers who think they have it all, check out this sweet jacket designed by Marie-Elsa Batteux Flahault. For a single item of survival clothing, it's got pretty much everything you'll need for when shit hits the fan. Just don't expect it to be effective.

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This jacket is part of Batteux Flahault's graduate project, "WE ARE ON THE EDGE!" — an idea inspired by the prepper movement. You know, those people who'll be laughing at the rest of us after a massive EMP wipes out all of our electronics or during the wake of an economic collapse.

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Illustration for article titled Its doubtful this survival jacket will get you through the apocalypse

Features of the jacket include visual and respiratory protection, water and food supplies, defense tools (namely a knife-like object that can protrude from the outer sleeve), signalling devices (one that Wile E. Coyote would be proud of), extreme temperature resistance, and first aid supplies. It can even serve as a floatation device (though I doubt those little air pockets will do much).

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Batteux Flahault may be poking a bit of fun at the preppers, here. And indeed, she says that the project is a projection of a dystopian world in which prepping has become so trendy that it gets integrated in the design DNA of everyday life products.

Illustration for article titled Its doubtful this survival jacket will get you through the apocalypse
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Illustration for article titled Its doubtful this survival jacket will get you through the apocalypse
Illustration for article titled Its doubtful this survival jacket will get you through the apocalypse
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Credits: Design / Artistic Direction: Marie-Elsa Batteux Flahault | Photography: Amélie-Antoinette Tegtmeyer | Model: Peter Hsieh.

[ Fucking Young ]

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DISCUSSION

LaurenShaw
LaurenShaw

As much fun as it is to think about how I could survive, I've come to the point where the plan involves having a wine and cheese party on my roof as the asteroid flies by, and I will enjoy the final moments of this civilization.
And if I did survive, well, unless that thing can stop shotgun slugs and hunting rifle rounds, what's the point? So most certainly I think this is a bit of satire when we look at the zaniness of preppers. Who wants to live in a world of fear, daily combat, potential starvation, radioactive mutants, brutal deaths and a shortage of good quality chocolate? Not I, friends.
But I like the urban camo look, and I would use most of the features as a hiking coat while tromping in the shadows of the Rocky Mountains. Food, water, and a super genius signalling device? Sure! Lost hikers everywhere could use that!