Tucked away in some crazy marketing ploy exclusive app designed to get fans to spend all of their money on new Avengers Blu-rays and DVDs is some very nice Thanos concept art. Behold the macho, ribbed chin of the Avengers' next big problem. This art was hidden inside the Avengers Initiative: Marvel Second Screen Experience, but more importantly this is the first look of Thanos without his hat. Indeed, he looks way scarier bald.

Thanos concept art from The Avengers shows the mad titan close up

[Via Comic Book Movie]