Primate Cinema: Apes as Family is an intriguing new art installation currently being shown in the UK. Half of it represents a human's attempt to make a movie specifically for chimps... while the other half shows how chimpanzees react to it.
Los Angeles based artist Rachel Mayeri is behind the dual-screen installation, which juxtaposes her specially made 22-minute primate drama with reactions from chimps in the Edinburgh zoo. You can see a video up top that details Mayeri's project. Coming hot on the heels of the first chimp-geared advertising campaign, Primate Cinema: Apes as Family is the first piece of inter-species entertainment.