Perhaps it was due to the tough financial times, but 2010's Superbowl commercials traded in space rides for exceedingly tired Internet memes and screaming chickens. But there were still a few slightly shining moments of good scifi marketing. Plus, the excessive Lost references helped as well.
In this Bud Light commercial, Dr. Pierre Chang readies for the end of the world by throwing a lab-coat-stripping, telescope-straddling party. Come on now — we all know if this was really the end of the world, those scientists would be drinking Steven Seagal energy-drink cocktails. Still, hot geek make out sessions are always good. But we couldn't help but wonder, was Chang trying to tell us something? Is this some sort of Lost clue about the end of the world being inevitable, or a hint that the characters are all already dead — but not really? Sorry, we're just trained to do this, even when faced with thoughtless beer ads.